Make an appointment today after the lockdown.
Of course, we are monitoring current developments regarding the corona pandemic very closely and are complying with the relevant requirements and regulations. Nevertheless, we would like to give you the opportunity to make an appointment now after the lockdown (probably valid until April 18). Please contact us today.
After more than a year of the coronavirus pandemic, the state of emergency has long since become the norm. For Brumberg, this is no reason to bury its head in the sand. On the contrary, the lighting manufacturer is facing up to the situation with a Sauerland zest for action and developing new concepts. One example: the Brumberg trunk training course. As soon as the coronavirus restrictions allow, the Brumberg field service offers short seminars directly in the customer's company parking lot.
If you can't come to us, we'll just come to you. The approach behind the Brumberg car trunk training for the trade and wholesale sector can be summarized in something like this. For more than a year now, traditional training concepts with large customer groups at the plant in Sundern or locally have been almost impossible to implement. In addition to numerous digital offers, Brumberg continues to rely on personal exchange while adhering to the AHA rules and mask requirement.
Individual training directly at the customer's premises.
To enable this direct interaction with customers even in times of pandemic, the Sauerland-based company has developed the concept of car trunk training. "The idea is basically as simple as it is ingenious. We pack our car with our highlight products, sample cases, catalog documents such as the project catalog and other information material and drive to our customers," says General Sales Manager Frank Lamontagne, describing the concept. A large umbrella and a radiant heater provide protection against rain or cold. "We want to stay in contact with our customers as far as possible. This networking and mutual proximity is what makes the partnership between Brumberg, the trade and wholesalers so special," he explains. The training courses are then carried out by the Brumberg field service on the company parking lot of the trade business or wholesaler. In this way, Brumberg is able to move closer to its customers despite the lockdown and numerous restrictions.
"Not always just digital."
With this on-site format at the customer's premises, Brumberg is deliberately providing a counterpoint to the various digital training courses, webinars and online meetings that have sprung up over the past year. "We see a high demand for face-to-face meetings, especially during the pandemic. Of course, we are observing social distancing and hygiene rules, but no web meeting can replace direct customer contact. It shouldn't always be digital," says Frank Lamontagne about the current situation. Brumberg is using the pandemic as an opportunity to further intensify direct dialog with its customers. "We are open to constructive discussions and the input of each of our partners. Only with this feedback can we constantly improve," says Frank Lamontagne, describing the importance of direct customer contact. To ensure that these on-site appointments are safe for everyone, Brumberg provides participants with face masks and disinfectant.
Request an appointment now.
There are various ways to register for the Brumberg trunk training course. Customers and interested parties can register by calling the sales representative responsible for their zip code area. The Brumberg internal sales team can also help with registration. For all those who prefer to secure a training date digitally, there is a contact form in the Seminars and Events section under the navigation point Boot training, which they can use to register their interest in the new training format.
Brumberg in transition.
In recent years, the lighting manufacturer from Sundern in the Sauerland region has undergone a number of changes. Formerly better known for recessed spotlights with the classic 68 recessed dimension, Brumberg is now a partner for every lighting project, from private properties to large construction sites. The lighting experts have been able to demonstrate this expertise in numerous projects. One example of this is the cooperation with the Bundesliga soccer team Borussia Mönchengladbach at BORUSSIA-PARK. In addition to this project expertise, the trunk training offers numerous other interesting topics and products from Brumberg.